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Item Details
| Title:
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NEW MAXIMARKETING
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| By: |
Stan Rapp, Thomas L. Collins |
| Format: |
Paperback |
| List price:
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£11.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0071342516 |
| ISBN 13: |
9780071342513 |
| Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
| Pub. date: |
1 April, 1999 |
| Pages: |
330 |
| Description: |
This updated guide shows marketers and advertisers in manufacturing, service firms, retailing and direct marketing how to examine and maximize every step in the marketing process, to reach customers directly, and seize competitive advantage. |
| Synopsis: |
This updated guide shows marketers and advertisers in manufacturing, service firms, retailing and direct marketing how to examine and maximize every step in the marketing process, to reach customers directly, and seize competitive advantage. |
| Publication: |
US |
| Imprint: |
McGraw-Hill Inc.,US |
| Returns: |
Non-returnable |
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