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Item Details
Title: BUSINESS AND ADMINISTRATIVE COMMUNICATION
By: Kitty O. Locker, Donna S. Kienzler
Format: Hardback

List price: £133.99


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ISBN 10: 0073403253
ISBN 13: 9780073403250
Publisher: MCGRAW-HILL EDUCATION - EUROPE
Pub. date: 29 January, 2014
Edition: 11th edition
Pages: 768
Description: Uses a rhetorical emphasis of audience, purpose, and context allowing communicators to shape their messages appropriately for all channels and purposes. This book conveys the best possible advice to students while Connect Business Communication allows students to apply concepts and practice skills.
Synopsis: Business and Administrative Communication (BAC) is flexible, comprehensive & up-to-date, specific & interesting. BAC uses a rhetorical emphasis of audience, purpose, and context allowing communicators to shape their messages appropriately for all channels and purposes. BAC conveys the best possible advice to students while Connect Business Communication allows students to apply concepts and practice skills. In short - Connect + BAC = An effective communicator
Publication: US
Imprint: McGraw-Hill Professional
Returns: Returnable
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