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Item Details
| Title:
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PLAYING HARDBALL
CAMPAIGNING FOR THE U.S. CONGRESS |
| By: |
Paul S. Herrnson |
| Format: |
Paperback |
| List price:
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£54.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0130271330 |
| ISBN 13: |
9780130271334 |
| Publisher: |
PEARSON EDUCATION (US) |
| Pub. date: |
26 October, 2000 |
| Pages: |
160 |
| Synopsis: |
For Congress, Voting and Elections, and Political Parties courses. Drawn from cutting-edge research by leading scholars in the field, this text focuses on the major hurdles politicians face when competing in congressional elections. The text examines candidate emergence strategy and targeting, fund-raising guidelines, negative advertising and voter mobilization. It provides students with a manageable perspective on congressional elections and real-life American politics, enhancing students' ability to make the connections between the theory and practice of politics. |
| Publication: |
US |
| Imprint: |
Prentice Hall |
| Returns: |
Returnable |
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