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Item Details
Title:
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ELECTRONIC COMMERCE
A MANAGERIAL PERSPECTIVE |
By: |
Dave King |
Format: |
Hardback |
List price:
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£48.99 |
We currently do not stock this item, please contact the publisher directly for
further information.
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ISBN 10: |
0131854615 |
ISBN 13: |
9780131854611 |
Publisher: |
PEARSON EDUCATION LIMITED |
Pub. date: |
5 September, 2005 |
Edition: |
US ed |
Pages: |
832 |
Description: |
Describes the essentials of electronic commerce - how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks. With its managerial orientation and interdisciplinary approach, this book is for beginners as well as graduate students in e-commerce. |
Illustrations: |
Illustrations |
Returns: |
Returnable |
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