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Item Details
| Title:
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STRATEGIC MANAGEMENT
CONCEPTS AND CASES |
| By: |
Peter L. Wright, etc., Mark Kroll |
| Format: |
Hardback |
| List price:
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£26.95 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0133628159 |
| ISBN 13: |
9780133628159 |
| Publisher: |
PEARSON EDUCATION (US) |
| Pub. date: |
1 August, 1995 |
| Edition: |
International 3 Revised ed of |
| Pages: |
1104 |
| Description: |
This text integrates academic theory with current business practices in strategic management. Illustrating concepts with examples from global organizations, it features a selection of applications-oriented cases that put the theories in a real-world perspective for students. |
| Synopsis: |
This text integrates the most recent academic theory with current business practices in strategic management. Illustrating concepts with examples from some of today's global organizations, it features a diverse selection of applications-oriented and thought-provoking cases that put the theories in a real-world perspective for students. Forty one diverse cases highlight decision-making situations - cases are organized by goods, services, international, small business, not-for-profit, and social responsibility and ethics which include discussions on key current topics, such as corporate governance, corporate restructuring, reconfiguring/re-engineering, and horizontal structure. The text is also available in split editions - "Strategic Management: Concepts" and "Strategic Management: Cases." This book draws insight from all business disciplines as well as disciplines from the social sciences which have contributed to the study of strategic management. |
| Illustrations: |
Illustrations, maps |
| Publication: |
US |
| Imprint: |
Pearson Education (US) |
| Returns: |
Non-returnable |
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