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Item Details
| Title:
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COMPETITIVE TECHNICAL INTELLIGENCE
A GUIDE TO DESIGN, ANALYSIS AND ACTION |
| By: |
Mathias M. Coburn |
| Format: |
Hardback |
| List price:
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£29.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0195162145 |
| ISBN 13: |
9780195162141 |
| Publisher: |
OXFORD UNIVERSITY PRESS INC |
| Pub. date: |
30 December, 2006 |
| Edition: |
2nd Revised edition |
| Pages: |
288 |
| Description: |
Addresses technical people at various levels as well as business people involved with a technology-leveraged enterprise, giving tools for designing and implementing a system for keeping track of technical trends and developments. This book illustrates technical intelligence's various applications with examples. |
| Synopsis: |
In "Competitive Technical Intelligence, Second Edition", Mathias Coburn draws on both theory and practical experience to address technical people at all levels as well as business people involved with a technology-leveraged enterprise, giving tools for designing and implementing a credible, cost-effective, and reliable system for keeping track of technical trends and new developments. The result is a unique book that illustrates its various applications with real examples, and provides guiding principles for readers as they move forward with their own initiatives. |
| Illustrations: |
68 line illus. |
| Publication: |
US |
| Imprint: |
Oxford University Press Inc |
| Returns: |
Non-returnable |
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