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Item Details
Title: CONSERVATION EDUCATION AND OUTREACH TECHNIQUES
A HANDBOOK OF TECHNIQUES
By: Susan K. Jacobson, Mallory D. McDuff, Martha C. Monroe
Format: Hardback

List price: £90.00


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ISBN 10: 0198567723
ISBN 13: 9780198567721
Publisher: OXFORD UNIVERSITY PRESS
Pub. date: 2 March, 2006
Series: Techniques in Ecology and Conservation
Pages: 498
Synopsis: The conservation of biological diversity ultimately depends on people's knowledge and actions. This book presents the theory and practice for creating effective education and outreach programmes for conservation. Jacobson, McDuff, and Monroe describe an exciting array of techniques for enhancing school resources, marketing environmental messages, using mass media, developing partnerships for conservation, and designing on-site programmes for natural areas and community centres. Vivid case studies from around the world illustrate techniques and describe planning, implementation, and evaluation procedures, enabling readers to implement their own new ideas effectively.
Illustrations: 60 halftones and 15 line figures
Publication: UK
Imprint: Oxford University Press
Returns: Returnable
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