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Item Details
Title: MANAGERIAL ECONOMICS
A GAME THEORETIC APPROACH
By: Tim Fisher, Robert Waschik
Format: Electronic book text

List price: £48.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0203995333
ISBN 13: 9780203995334
Publisher: TAYLOR & FRANCIS LTD
Pub. date: 25 July, 2002
Synopsis: This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business. Topics covered include: *product differentiation *price discrimination *hiring and training workers *labor-management relations *international trade A host of key features are employed to add colour to the text including case studies, examples and discussion questions. Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.
Publication: UK
Imprint: Routledge
Returns: Non-returnable
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