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Item Details
Title: MASS COMMUNICATION RESEARCH AND THEORY
By: Guido H. Stempel
Format: Hardback

List price: £157.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 020535923X
ISBN 13: 9780205359233
Publisher: PEARSON EDUCATION (US)
Pub. date: 28 August, 2002
Pages: 448
Description: Twenty-seven American scholars and practitioners lend their expertise to this college textbook providing students with a wide introduction to the major techniques used in mass communication research. The text follows from two earlier editions of ''Research Methods in Mass Communication''.
Returns: Returnable
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