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Item Details
Title: TECHNOLOGY MANAGEMENT
ACTIVITIES AND TOOLS
By: Dilek Cetindamar, Rob Phaal, David Probert
Format: Paperback

List price: £48.99


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ISBN 10: 0230233341
ISBN 13: 9780230233348
Publisher: PALGRAVE MACMILLAN
Pub. date: 17 March, 2010
Pages: 296
Description: This is a practical textbook with a strong management focus that defines the role of Technology Management within an organization. It contains well developed pedagogical features and numerous case studies, and will appeal to MBAs, postgraduate and undergraduate students of business and engineering.
Synopsis: Technology is a fundamental part of every organisation: when managed correctly it can deliver a decisive advantage over competitors. Technology Management takes a practical approach to developing operational efficiency and productivity. This accessible handbook provides a wealth of examples, tools and activities designed to increase the dynamic capability of an organisation. There is no single best way to manage technology in a company: but there are lessons that can be learned from other companies via case studies, and theoretical frameworks to guide you towards successful analysis and implementation. Key Features: * Excellent case study support and well developed pedagogy * A practical, operationally-focused Technology Management textbook * An expert author team clarifies the distinction between Technology Management and Innovation * International approach Technology Management is ideal for students on a variety of Business, Management and Engineering degree courses.
Illustrations: 30 black & white tables, 30 black & white illustrations
Publication: UK
Imprint: Palgrave Macmillan
Returns: Returnable
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