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Item Details
| Title:
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FROM SCIENCE TO BUSINESS
HOW FIRMS CREATE VALUE BY PARTNERING WITH UNIVERSITIES |
| By: |
Georges Haour, Laurent Mieville |
| Format: |
Hardback |
| List price:
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£54.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0230236510 |
| ISBN 13: |
9780230236516 |
| Publisher: |
PALGRAVE MACMILLAN |
| Pub. date: |
5 November, 2010 |
| Pages: |
256 |
| Description: |
In today's knowledge-based society universities and firms must learn to engage more effectively. Universities focus on generating new knowledge, while firms are increasingly drawing on external collaborations to add value to their offerings. This book shows managers how to work with universities to boost their competitive position and revenue. |
| Synopsis: |
In today's knowledge-based society universities and firms must learn to engage more effectively. Universities focus on generating new knowledge, while firms are increasingly drawing on external collaborations to add value to their offerings. This book shows managers how to work with universities to boost their competitive position and revenue. |
| Illustrations: |
256 p. |
| Publication: |
UK |
| Imprint: |
Palgrave Macmillan |
| Returns: |
Returnable |
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