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Item Details
Title: SCENARIO THINKING
PRACTICAL APPROACHES TO THE FUTURE
By: George Wright, George Cairns
Format: Hardback

List price: £44.99
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ISBN 10: 0230271561
ISBN 13: 9780230271562
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Publisher: PALGRAVE MACMILLAN
Pub. date: 3 May, 2011
Pages: 192
Description: Presents new methods in scenario thinking, based on a mix of high-level research and top-level consultancy experience. The authors describe the logical bases of a range of scenario methods and provide detailed 'road maps' on how to implement them - together with practical examples of their application.
Synopsis: Presents new methods in scenario thinking, based on a mix of high-level research and top-level consultancy experience. The authors describe the logical bases of a range of scenario methods and provide detailed 'road maps' on how to implement them - together with practical examples of their application.
Illustrations: XVI, 192 p.
Publication: UK
Imprint: Palgrave Macmillan
Returns: Returnable
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