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Item Details
Title: PEOPLE''S CHOICE
HOW THE VOTER MAKES UP HIS MIND IN A PRESIDENTIAL CAMPAIGN
By: Paul F. Lazarsfeld
Format: Paperback / softback

List price: £25.00


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0231197950
ISBN 13: 9780231197953
Publisher: COLUMBIA UNIVERSITY PRESS
Pub. date: 9 June, 2020
Edition: Legacy Edition
Series: Legacy Editions
Pages: 256
Description: The People''s Choice is a landmark psychological and statistical study of American voters during the 1940 and 1944 presidential elections, originally published in 1948. It constituted the first systematic effort to trace voters'' behavior across the duration of a presidential campaign and to follow up on this data years later.
Returns: Returnable
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