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Item Details
Title:
FAKED IN CHINA
NATION BRANDING, COUNTERFEIT CULTURE, AND GLOBALIZATION
By:
Fan Yang
Format:
Book
List price:
£13.99
Our price:
£11.89
Discount:
15
% off
You save:
£2.10
ISBN 10:
0253018463
ISBN 13:
9780253018465
Availability:
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available
Publisher:
INDIANA UNIVERSITY PRESS
Pub. date:
15 November, 2015
Series:
Global Research Studies
Pages:
304
Synopsis:
Faked in China is a critical account of the cultural challenge faced by China following its accession to the World Trade Organization in 2001. It traces the interactions between nation branding and counterfeit culture, two manifestations of the globalizing Intellectual Property Rights (IPR) regime that give rise to competing visions for the nation. Nation branding is a state-sanctioned policy, captured by the slogan "From Made in China to Created in China," which aims to transform China from a manufacturer of foreign goods into a nation that creates its own IPR-eligible brands. Counterfeit culture is the transnational making, selling, and buying of unauthorized products. This cultural dilemma of the postsocialist state demonstrates the unequal relations of power that persist in contemporary globalization.
Publication:
US
Imprint:
Indiana University Press
Returns:
Returnable
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