A CENTURY OF AMERICAN ICONS by Mary Cross ( 9780313361241 ) - Books & Audio Books at Pickabook.co.uk

Item Details

Title:

A CENTURY OF AMERICAN ICONS
100 PRODUCTS AND SLOGANS FROM THE 20TH-CENTURY CONSUMER CULTURE

By:

Format:

Paperback

List price:	£19.00
Our price:	£19.00

ISBN 10:

031336124X

ISBN 13:

9780313361241

Availability:

This item will be printed on demand and will usually be dispatched within 10 days.

Delivery rates

Stock:

Currently 0 available

Publisher:

ABC-CLIO

Pub. date:

1 October, 2002

Pages:

256

Description:

This book compiles entries on 100 consumer products--ten per decade--that figured prominently in the rise of consumer culture in the United States.

Synopsis:

Dogs eat burritos, camels smoke cigarettes, and frogs drink beer. Welcome to the Century of the Consumer. In the 20th century, Americans were romanced by consumer culture, which in turn reflected the changing attitudes, priorities, and values of the country. This book compiles entries on 100 consumer products-ten per decade-that figured prominently in the rise of consumer culture in the United States, telling the story behind the century's most popular products, slogans, and symbols. A unique format provides glimpses into American popular culture from each decade in the century. In addition to the history of advertising, economics, and the media, students will learn how perceptions of class, gender, and race were conveyed through advertising-and how those perceptions changed from 1900 to 2000. A-Z entries for each decade include bibliographic information on the product, as well as vivid illustrations showing the visual evolution of advertising icons and strategies throughout the century.

Illustrations:

1, black & white illustrations

Publication:

Imprint:

Greenwood Press

Returns:

Non-returnable

Some other items by this author:

100 PEOPLE WHO CHANGED 20TH-CENTURY AMERICA [2 VOLUMES]

100 PEOPLE WHO CHANGED 20TH-CENTURY AMERICA [2 VOLUMES] (HB)

A CENTURY OF AMERICAN ICONS (HB)

ADVERTISING AND CULTURE (HB)