|
|
|
Item Details
Title:
|
LOGO DESIGN LOVE
A GUIDE TO CREATING ICONIC BRAND IDENTITIES |
By: |
David Airey |
Format: |
Paperback |
List price:
|
£29.49 |
Our price: |
£25.07 |
Discount: |
|
You save:
|
£4.42 |
|
|
|
|
ISBN 10: |
0321985206 |
ISBN 13: |
9780321985200 |
Availability: |
Usually dispatched within 3-5 days.
Delivery
rates
|
Stock: |
Currently 1item in stock |
Publisher: |
PEARSON EDUCATION (US) |
Pub. date: |
20 August, 2014 |
Edition: |
2nd Annotated and Expanded Edition |
Pages: |
240 |
Description: |
In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last. |
Synopsis: |
Completely updated and expanded, the second edition of David Airey's Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects-including sketches and final results of his own successful designs-he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more.In Logo Design Love, you'll learn: * Best practices for extending a logo into a complete brand identity system* Why one logo is more effective than another* How to create your own iconic designs* What sets some designers above the rest*31 practical design tips for creating logos that last |
Publication: |
US |
Imprint: |
Peachpit Press Publications |
Returns: |
Returnable |
|
|
|
|
|
|
|
|
|
Little Worried Caterpillar (PB)
Little Green knows she''s about to make a big change - transformingfrom a caterpillar into a beautiful butterfly. Everyone is VERYexcited! But Little Green is VERY worried. What if being a butterflyisn''t as brilliant as everyone says?Join Little Green as she finds her own path ... with just a littlehelp from her friends.
|
|
All the Things We Carry PB
What can you carry?A pebble? A teddy? A bright red balloon? A painting you''ve made?A hope or a dream?This gorgeous, reassuring picture book celebrates all the preciousthings we can carry, from toys and treasures to love and hope. With comforting rhymes and fabulous illustrations, this is a warmhug of a picture book.
|
|
|
|