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Item Details
| Title:
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INTANGIBLES IN COMPETITION AND COOPERATION
EURO-ASIAN PERSPECTIVES |
| By: |
Parthasarathi Banerjee (Editor), Frank-Jurgen Richter (Editor) |
| Format: |
Hardback |
| List price:
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£109.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
033396019X |
| ISBN 13: |
9780333960196 |
| Publisher: |
PALGRAVE MACMILLAN |
| Pub. date: |
4 May, 2001 |
| Pages: |
400 |
| Description: |
The management of intangibles in co-operation and competition involves a dynamic nexus of organizational learning, innovation and capabilities. This book contributes to the theory of intangibles, with the dominant Anglo-American paradigm challenged by a Euro-Asian alternative. |
| Synopsis: |
The management of intangibles in cooperation and competition engenders and encompasses a dynamic nexus of organizational learning, innovation, and capabilities. This book is a major step forward in grasping and developing the theory of intangibles. Contributions on theoretical proposals, empirical findings and case studies from Asia and Europe challenge the dominant Anglo-American paradigms and cooperation and competition are redefined in the light of Euro-Asian experience on managing intangibles. The contributors are experts in the field of intangibles, knowledge management, and its applications in Asia and Europe. This book will be a valuable reference for managers seeking to broaden their understanding of intangibles-management issues. |
| Illustrations: |
biography |
| Publication: |
UK |
| Imprint: |
Palgrave Macmillan |
| Returns: |
Returnable |
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