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Item Details
| Title:
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INFORMATION AND MANAGEMENT SYSTEMS FOR PRODUCT CUSTOMIZATION
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| By: |
Thorsten Blecker, Gerhard Friedrich, Bernd Kaluza |
| Format: |
Hardback |
| List price:
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£109.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0387233474 |
| ISBN 13: |
9780387233475 |
| Publisher: |
SPRINGER-VERLAG NEW YORK INC. |
| Pub. date: |
4 November, 2004 |
| Edition: |
2005 ed. |
| Series: |
Integrated Series in Information Systems 7 |
| Pages: |
269 |
| Description: |
Focuses on both product customization and costs' efficiency, which is termed as mass customization. This book introduces a model that assesses and distinguishes subjective and objective customer needs and, along with other software tools and AI agents, address the complexity issues that are external and internal in a mass customization strategy. |
| Synopsis: |
In today's competitive environment, manufacturing and service companies are intensifying their customization processes. Customization means companies must meet the challenge of providing individualized products and services, without introducing high costs. Therefore, companies must address both customization and cost factors to gain a competitive advantage. While product customization is the manufacturing of products according to individual customer needs, it does not involve any focus on the cost perspective. Information and Management Systems for Product Customization will concentrate on both product customization and costs' efficiency, which is termed as mass customization. Moreover, mass customization with its multi-dimensions is the new business paradigm challenging today's manufacturing companies. |
| Illustrations: |
XXII, 269 p. |
| Publication: |
US |
| Imprint: |
Springer-Verlag New York Inc. |
| Returns: |
Returnable |
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