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Item Details
Title:
THE BUSINESS OF RURAL TOURISM
INTERNATIONAL PERSPECTIVES
By:
Don Getz, Stephen Page
Format:
Paperback
List price:
£62.99
Our price:
£59.84
Discount:
5
% off
You save:
£3.15
ISBN 10:
0415135117
ISBN 13:
9780415135115
Availability:
Usually dispatched within 1-3 weeks.
Delivery rates
Stock:
Currently
0
available
Publisher:
CENGAGE LEARNING EMEA
Pub. date:
15 June, 1997
Pages:
180
Description:
Explores the business opportunities and challenges associated with the development and management of tourism in a rural environment. This title examines the factors associated with the successful development of rural tourism and the significance of good practice.
Synopsis:
This text explores the business opportunities and challenges associated with the development and management of tourism in a rural environment. It examines the factors associated with the successful development of rural tourism and the significance of good practice. In addition to an overview of the business and financial factors, the book presents a range of international case studies of actual business operations in rural settings. The book covers strategic planning, marketing HRM and financial management.
Publication:
UK
Imprint:
Cengage Learning EMEA
Returns:
Returnable
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