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Item Details
| Title:
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H. IGOR ANSOFF CRITICAL EVALUATIONS IN BUSINESS AND MANAGEMENT
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| By: |
John C. Wood (Editor), Michael Cunninghan Wood (Editor) |
| Format: |
Hardback |
| List price:
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£525.00 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0415325579 |
| ISBN 13: |
9780415325578 |
| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
28 June, 2007 |
| Series: |
Critical Evaluations in Business and Management |
| Pages: |
850 |
| Description: |
H Igor Ansoff proposed that long-term profitability for a company results only from a commitment to understanding the political and social fabric of its community. This work provides a critical evaluation of Ansoff's contributions. It is useful for students and scholars. |
| Synopsis: |
The visionary theories of H. Igor Ansoff (1918-2002) on strategic business management have inspired worldwide acclaim. Called 'the father of strategic management' by Henry Mintzberg, he proposed that long-term profitability for a company results only from a commitment to understanding the political and social fabric of its community. With a new introduction and extensive bibliography, this two-volume collection provides a thorough critical evaluation of Ansoff's contributions. It is an invaluable research resource for both student and scholar. |
| Publication: |
UK |
| Imprint: |
Routledge |
| Returns: |
Returnable |
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