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Item Details
Title: COOPETITION STRATEGY
THEORY, EXPERIMENTS AND CASES
By: Giovanni B. Dagnino (Editor), Elena Rocco (Editor)
Format: Hardback

List price: £145.00
Our price: £130.50
Discount:
10% off
You save: £14.50
ISBN 10: 0415438985
ISBN 13: 9780415438988
Availability: Usually dispatched within 1-3 weeks.
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Publisher: TAYLOR & FRANCIS LTD
Pub. date: 3 July, 2009
Series: Routledge Studies in Global Competition
Pages: 336
Description: Examines the theories of co-opetition and includes empirically based case studies. This book also offers experimental evidence from the laboratory. It is intended for those involved with strategic management.
Synopsis: This innovative book portrays the state-of-the-art of coopetition strategy regarded as a compelling mindset to exploit entirely the potential of actors' interdependencies (firms, governments, suppliers, customers, scientists and partners) in today's global scenarios. It provides the rudiments for navigating an exploration journey into a virtually new and emergent management subfield. This volume presents three key distinctive features: * it is the first attempt that delves systematically and rigorously into coopetition strategy and coopetitive behaviour; * it clearly elucidates the contribution of coopetition to the advancement of strategic management and managerial practice; * it is the outcome of the collective brains of several scholars, with diverse geographical roots and backgrounds, who cultivate original research on co-opetition strategy from a variety of perspectives (economic, managerial, political) and multiple methods (theory building, game-theoretical, experimental and inductive case-based inquiries).Looking into this volume, the reader will realize that, while the topic is at the beginning of its lifecycle, coopetition strategy has touched an important crossroads which solicits a more comprehensive and systematic assessment. If mindfully formulated and implemented, this hybrid strategic option is able to increase returns and generate value for shareholders, entrepreneurs, managers and coopetitors.
Illustrations: 35 black & white illustrations, 29 black & white tables, 35 black & white
Publication: UK
Imprint: Routledge
Returns: Returnable
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