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Item Details
Title: AGENDA SETTING IN A 2.0 WORLD
NEW AGENDAS IN COMMUNICATION
By: Thomas J. Johnson (Editor)
Format: Hardback

List price: £185.00
Our price: £166.50
Discount:
10% off
You save: £18.50
ISBN 10: 0415837014
ISBN 13: 9780415837019
Availability: Usually dispatched within 1-3 weeks.
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Stock: Currently 0 available
Publisher: TAYLOR & FRANCIS LTD
Pub. date: 17 July, 2013
Series: New Agendas in Communication Series
Pages: 320
Synopsis: This volume explores agenda-setting theory in light of changes in the media environment in the 21st century. In the decades since the original Chapel Hill study that launched agenda-setting research, the theory has attracted the interest of scholars worldwide. Agenda Setting in a 2.0 World features the work of a new generation of scholars. The research provided by these young scholars reflects two broad contemporary trends in agenda-setting: A centrifugal trend of research in the expanding media landscape and in domains beyond the original focus on public affairs, and a centripetal trend further explicating agenda-setting's core concepts.
Illustrations: 15 black & white tables, 17 black & white line drawings
Publication: UK
Imprint: Routledge
Returns: Returnable
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