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Item Details
Title: MOBILE BROADBAND SERVICES
ECONOMICS, ECOSYSTEMS AND END-USER INNOVATION
By: D.E. Smith
Format: Hardback

List price: £50.00


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0470016965
ISBN 13: 9780470016961
Publisher: JOHN WILEY AND SONS LTD
Pub. date: 28 June, 2005
Pages: 384
Description: Structured in four sections, this book considers the economic motivations for the commercialization of mobile broadband services. It focuses on ecosystems: the key enabling technologies (Internet, broadband and wireless) and the way in which they interrelate for product/platform design and development.
Synopsis: This excellent book is logically structured in four sections. The first considers the economic motivations for the commercialization of mobile broadband services. The second focuses on ecosystems: the key enabling technologies (Internet, broadband and wireless) and the way in which they interrelate for product/platform design and development. The third section defines "End-User Innovation" as the principal demand-side value driver for mobile broadband services. The fourth section draws together findings from the previous three, providing strategic advice for interdisciplinary decision-making on both the supply and demand-side operating environments, to develop present systems and plan for the future.
Publication: UK
Imprint: John Wiley & Sons Ltd
Returns: Returnable
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