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Item Details
Title: SUBLIMINAL PERSUASION
INFLUENCE & MARKETING SECRETS THEY DON'T WANT YOU TO KNOW
By: Dave Lakhani
Format: Hardback

List price: £18.99
Our price: £13.86
Discount:
27% off
You save: £5.13
ISBN 10: 0470243368
ISBN 13: 9780470243367
Availability: Usually dispatched within 1-3 weeks.
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Stock: Currently 0 available
Publisher: JOHN WILEY AND SONS LTD
Pub. date: 1 April, 2008
Pages: 224
Description: Along with the rapidly changing marketplace, traditional persuasion and influence techniques need to change in order to reflect what works today. Infiltration Marketing reveals the latest mass influence techniques that are available for anyone to implement and use to create an ethical, positive outcome.
Synopsis: If you're an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion, master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. It's not about lying or tricking anyone. It's about know what will appeal to people and how communicate that appeal effectively, profitably, and ethically. This is marketing that really convinces.
Publication: UK
Imprint: John Wiley & Sons Ltd
Returns: Returnable
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