Title:
|
THE POWER OF FRAMING
CREATING THE LANGUAGE OF LEADERSHIP |
By: |
Gail T. Fairhurst |
Format: |
Mixed media product |

List price:
|
£42.50 |
Our price: |
£38.25 |
Discount: |
|
You save:
|
£4.25 |
|
|
|
|
ISBN 10: |
0470494522 |
ISBN 13: |
9780470494523 |
Availability: |
Usually dispatched within 1-3 weeks.
Delivery
rates
|
Stock: |
Currently 0 available |
Publisher: |
JOHN WILEY AND SONS LTD |
Pub. date: |
17 December, 2010 |
Edition: |
2nd Revised edition |
Series: |
J-B US Non-Franchise Leadership |
Pages: |
288 |
Description: |
This updated edition explores the basic components of the framing process including communication goals, mental models, context, priming for spontaneity, language use, and believability frames (for ethical communication). This new edition is organized to emphasize the skills, science, art ethics and the history of research on framing. |
Synopsis: |
This updated edition explores the basic components of the framing process including communication goals, mental models, context, priming for spontaneity, language use, and believability frames (for ethical communication). This new edition is organized to emphasize the skills, science, art ethics and the history of research on framing. The author offers a better understanding of the subject, a diagnostic instrument, current research on the unconscious learning process, dramatic examples of framing applications, updated examples throughout. It explores its current popularity of framing in media studies, decision making, and multi-party conflicts. |
Publication: |
UK |
Imprint: |
Jossey Bass Wiley |
Returns: |
Returnable |
|
|