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Item Details
Title: DISCIPLINED DREAMING
A PROVEN SYSTEM TO DRIVE BREAKTHROUGH CREATIVITY
By: Josh Linkner
Format: Hardback

List price: £22.00
Our price: £16.06
Discount:
27% off
You save: £5.94
ISBN 10: 0470922222
ISBN 13: 9780470922224
Availability: Usually dispatched within 1-3 weeks.
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Stock: Currently 0 available
Publisher: JOHN WILEY AND SONS LTD
Pub. date: 22 February, 2011
Pages: 256
Description: A 5-part process that will transform your organization or your career into a non-stop creativity juggernaut We live in an era when business cycles are measured in months, not years. The only way to sustain long term innovation and growth is through creativity-at all levels of an organization.
Synopsis: A 5-part process that will transform your organization or your career into a non-stop creativity juggernaut We live in an era when business cycles are measured in months, not years. The only way to sustain long term innovation and growth is through creativity-at all levels of an organization. Disciplined Dreaming shows you how to create profitable new ideas, empower all your employees to be creative, and sustain your competitive advantage over the long term. Linkner distills his years of experience in business and jazz as well as hundreds of interviews with CEOs, entrepreneurs, and artists into a 5-step process that will make creativity easy for you and your organization. The methodology is simple, backed by proven results.* Empowers individuals, teams, and organizations to meet creative challenges posed by the marketplace * Turns the mystery of creativity into a simple-to-use process * Shows how creativity can be used for everything from innovative, game-shifting breakthroughs to incremental advances and daily improvements to business processes * Offers dozens of practical exercises, thought-starters, workouts to grow "creative muscles," and case studies Disciplined Dreaming shows even the stuffiest corporate bureaucracies how to cultivate creativity in order to become more competitive in today's shifting marketplace. #4 New York Times Best Seller (Advice, How-To and Miscellaneous) #8 New York Times Best Seller (Hardcover Business) #2 Wall Street Journal Best Seller (Hardcover Business) #9 Wall Street Journal Best Seller (Hardcover Nonfiction) #9 Washington Post Best Seller (Hardcover Nonfiction) #1 USA Today Best Seller (Money) #10 Entertainment Weekly Best Seller (Hardcover Nonfiction) #10 Publishers Weekly Bestseller (Hardcover Nonfiction)
Illustrations: Illustrations
Publication: UK
Imprint: Jossey Bass Wiley
Returns: Returnable
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