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Item Details
| Title:
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MAKING RAIN
THE SECRETS OF BUILDING LIFELONG CLIENT LOYALTY |
| By: |
Andrew Sobel |
| Format: |
Hardback |
| List price:
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£34.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0471264598 |
| ISBN 13: |
9780471264590 |
| Publisher: |
JOHN WILEY AND SONS LTD |
| Pub. date: |
18 February, 2003 |
| Pages: |
256 |
| Description: |
Professionals who work with clients or large accounts can create lifetime relationships based on these well-researched secrets. Based drawing from extensive interviews with client executives, Making Rain offers a series of provocative insights on how to shed the expert-for-hire label and develop long-term advisory relationships. |
| Synopsis: |
Professionals who work with clients or large accounts can create lifetime relationships based on these well-researched secrets. Based drawing from extensive interviews with client executives, Making Rain offers a series of provocative insights on how to shed the expert-for-hire label and develop long-term advisory relationships. Exploding the popular myth of the "Rainmaker," a dated and dysfunctional figure that clients no longer welcome, Andrew Sobel argues that any professional can learn to "make rain" on an ongoing basis with existing clients by developing a special set of skills, attitudes, and strategies. These innovative tips and techniques from a recognized leader in the field of professional services will enable any consultant, salesperson, or service professional to create enduring client loyalty. |
| Illustrations: |
notes |
| Publication: |
US |
| Imprint: |
John Wiley & Sons Inc |
| Returns: |
Returnable |
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