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Item Details
Title: MAKING RAIN
THE SECRETS OF BUILDING LIFELONG CLIENT LOYALTY
By: Andrew Sobel
Format: Hardback

List price: £34.99
Our price: £25.54
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ISBN 10: 0471264598
ISBN 13: 9780471264590
Availability: Usually dispatched within 1-3 weeks.
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Publisher: JOHN WILEY AND SONS LTD
Pub. date: 18 February, 2003
Pages: 256
Description: Professionals who work with clients or large accounts can create lifetime relationships based on these well-researched secrets. Based drawing from extensive interviews with client executives, Making Rain offers a series of provocative insights on how to shed the expert-for-hire label and develop long-term advisory relationships.
Synopsis: Professionals who work with clients or large accounts can create lifetime relationships based on these well-researched secrets. Based drawing from extensive interviews with client executives, Making Rain offers a series of provocative insights on how to shed the expert-for-hire label and develop long-term advisory relationships. Exploding the popular myth of the "Rainmaker," a dated and dysfunctional figure that clients no longer welcome, Andrew Sobel argues that any professional can learn to "make rain" on an ongoing basis with existing clients by developing a special set of skills, attitudes, and strategies. These innovative tips and techniques from a recognized leader in the field of professional services will enable any consultant, salesperson, or service professional to create enduring client loyalty.
Illustrations: notes
Publication: US
Imprint: John Wiley & Sons Inc
Returns: Returnable
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