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Item Details
| Title:
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STRATEGIC MANAGEMENT AND CASES
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| By: |
J. Harrison |
| Format: |
Hardback |
| List price:
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£36.95 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0471429260 |
| ISBN 13: |
9780471429265 |
| Publisher: |
JOHN WILEY AND SONS LTD |
| Pub. date: |
30 August, 2002 |
| Edition: |
International edition |
| Pages: |
888 |
| Description: |
From internal resources such as people, knowledge, and capital to relationships with external stakeholders such as customers and suppliers, this book provides students a comprehensive approach to strategic management. |
| Synopsis: |
From internal resources such as people, knowledge, and capital to relationships with external stakeholders such as customers and suppliers -- Strategic Management of Resources and Relationships provides students with one realistic, comprehensive, and highly effective approach to strategic management. Students will learn how to use the resource--based view to develop competitive advantages through the acquisition, development and management of resources. They'll also learn how to use stakeholder theory to determine when firms should form partnerships, the form they should take, and how to manage them to enhance their resource position. The text's unique blend of the resource--based approach with stakeholder theory and other relevant theories and models, helps students gain a complete, balanced understanding of the field. |
| Publication: |
US |
| Imprint: |
John Wiley and Sons (WIE) |
| Returns: |
Non-returnable |
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