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Item Details
| Title:
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MANAGEMENT OF ELECTRONIC MEDIA
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| By: |
Alan B Albarran |
| Format: |
Paperback |
| List price:
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£50.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0495569429 |
| ISBN 13: |
9780495569428 |
| Publisher: |
CENGAGE LEARNING, INC |
| Pub. date: |
8 January, 2009 |
| Edition: |
4th ed. |
| Pages: |
332 |
| Description: |
Intended for the Broadcasting Management, Electronic Media Management course (sometimes Broadcast Programming & Management course) for undergraduate broadcasting majors in their sophomore/junior/senior year. Prerequisites are Introduction to Broadcasting and Electronic Media and/or Introduction to Mass Communication/Mass Media. |
| Synopsis: |
Intended for the Broadcasting Management, Electronic Media Management course (sometimes Broadcast Programming & Management course) for undergraduate broadcasting majors in their sophomore/junior/senior year. Prerequisites are Introduction to Broadcasting and Electronic Media and/or Introduction to Mass Communication/Mass Media. |
| Illustrations: |
black & white tables, diagrams, figures |
| Publication: |
US |
| Imprint: |
Wadsworth Publishing Co Inc |
| Returns: |
Returnable |
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