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Item Details
Title: BAD IDEAS?
AN ARRESTING HISTORY OF OUR INVENTIONS
By: Robert Winston
Format: Hardback

List price: £20.00


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 059306027X
ISBN 13: 9780593060278
Publisher: TRANSWORLD PUBLISHERS LTD
Pub. date: 1 February, 2010
Pages: 432
Description: We are born with the instinct to create and invent. Indeed our ability to do so is what separates we humans from the rest of the animal world. This title traces the fascinating history of our attempts at self-improvement but also questions their value.
Synopsis: We are born with the instinct to create and invent. Indeed our ability to do so is what separates we humans from the rest of the animal world. The moment man first converted a stone to a useful tool set him on a relentless path toward greater power over his environment. But have our creative ideas always produced desirable results in line with their original good intention? Have they really served us well? "Bad Ideas?" traces the fascinating history of our attempts at self-improvement but also questions their value. The dubious consequences of the development of weaponry, for example, is self-evident. But what of apparently more innocuous inventions such as farming, writing or medicine? All started off for the greater good but have since produced unforeseen fallout that continues to this day. What are their undesirable side-effects, when did they emerge and where will they take us in the future? Written against a huge historical canvas, we join Robert Winston on a thrilling journey from our earliest days to the present. We learn about the history of modern science, engineering, IT and much more.We meet the individuals who played a key role in their development, and share quirky anecdotes about their lives and brainwaves. Inspiring, unusual, and at times controversial, "Bad Ideas?" assesses the past and also looks forward to the opportunities and ethical challenges of the future. In so doing it celebrates man's extraordinary capacity for achievement whilst warning us that his good intentions can sometimes end up as thoroughly bad ideas.
Publication: UK
Imprint: Bantam Press
Returns: Returnable
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