 |
|
|
Item Details
| Title:
|
INTRODUCTION TO BUSINESS
|
| By: |
Julian E. Gaspar, Leonard Bierman, Antonio Arreola-Risa |
| Format: |
Paperback |
| List price:
|
£59.99 |
|
We believe that this item is permanently unavailable, and so we cannot source
it.
|
|
|
|
|
|
| ISBN 10: |
0618306366 |
| ISBN 13: |
9780618306367 |
| Publisher: |
CENGAGE LEARNING, INC |
| Pub. date: |
18 February, 2005 |
| Pages: |
720 |
| Description: |
Makes the fundamentals of business understandable, functional, and relevant to students with little or no business background. This book focuses on these three themes - Global Business, Technology and Business, and Ethics in Business. |
| Synopsis: |
This text stands apart from other entries in the market for its ability to make the fundamentals of business understandable, functional, and relevant to students with little or no business background. Gaspar et al. is the first cross-functionally authored text in the marketplace. Each author--a recognized authority in his field--brings his own expertise to the course while keeping the discussion focused and concise for introductory level students. Recognizing that contemporary business, regardless of where it is conducted, will be heavily influenced by rapid globalization, advances in technology, and enforcement of ethical standards, the authors focus on these three hot button themes--Global Business, Technology and Business, and Ethics in Business--throughout the text. In addition, the strategies and operations of three major companies--DaimlerChrysler, McDonald's, and Sony--reflecting three dynamic regions of the world, i.e., Europe, North America, and Asia respectively, are also spotlighted throughout the text. |
| Publication: |
US |
| Imprint: |
Houghton Mifflin |
| Returns: |
Returnable |
|
|
|
 |
|
|
|
|
|
Little Worried Caterpillar (PB)
Little Green knows she''s about to make a big change - transformingfrom a caterpillar into a beautiful butterfly. Everyone is VERYexcited! But Little Green is VERY worried. What if being a butterflyisn''t as brilliant as everyone says?Join Little Green as she finds her own path ... with just a littlehelp from her friends.
|
|
All the Things We Carry PB
What can you carry?A pebble? A teddy? A bright red balloon? A painting you''ve made?A hope or a dream?This gorgeous, reassuring picture book celebrates all the preciousthings we can carry, from toys and treasures to love and hope. With comforting rhymes and fabulous illustrations, this is a warmhug of a picture book.
|
|
|
|