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Item Details
Title: THE BOX
HOW THE SHIPPING CONTAINER MADE THE WORLD SMALLER AND THE WORLD ECONOMY BIGGER, SECOND EDITION WITH A NEW CHAPTER BY THE AUTHOR
By: Marc Levinson
Format: Paperback

List price: £16.99
Our price: £13.59
Discount:
20% off
You save: £3.40
ISBN 10: 0691170819
ISBN 13: 9780691170817
Availability: Usually dispatched within 3-5 days.
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Stock: Currently 13 available
Publisher: PRINCETON UNIVERSITY PRESS
Pub. date: 5 April, 2016
Edition: Second with a new chapter by the author
Pages: 544
Synopsis: In April 1956, a refitted oil tanker carried fifty-eight shipping containers from Newark to Houston. From that modest beginning, container shipping developed into a huge industry that made the boom in global trade possible. The Box tells the dramatic story of the container's creation, the decade of struggle before it was widely adopted, and the sweeping economic consequences of the sharp fall in transportation costs that containerization brought about. But the container didn't just happen. Its adoption required huge sums of money, both from private investors and from ports that aspired to be on the leading edge of a new technology. It required years of high-stakes bargaining with two of the titans of organized labor, Harry Bridges and Teddy Gleason, as well as delicate negotiations on standards that made it possible for almost any container to travel on any truck or train or ship. Ultimately, it took McLean's success in supplying U.S. forces in Vietnam to persuade the world of the container's potential. Drawing on previously neglected sources, economist Marc Levinson shows how the container transformed economic geography, devastating traditional ports such as New York and London and fueling the growth of previously obscure ones, such as Oakland. By making shipping so cheap that industry could locate factories far from its customers, the container paved the way for Asia to become the world's workshop and brought consumers a previously unimaginable variety of low-cost products from around the globe. Published in hardcover on the fiftieth anniversary of the first container voyage, this is the first comprehensive history of the shipping container. Now with a new chapter, The Box tells the dramatic story of how the drive and imagination of an iconoclastic entrepreneur turned containerization from an impractical idea into a phenomenon that transformed economic geography, slashed transportation costs, and made the boom in global trade possible.
Illustrations: 1 halftone. 1 line illus. 6 tables.
Publication: US
Imprint: Princeton University Press
Prizes: Winner of Anderson Medal, Society for Nautical Research 2007 Winner of Independent Publisher Book Award, Finance/Investment/Economics Commended for John Lyman Book Award, Science and Technology category, North Short-listed for Financial Times/Goldman Sachs Business Book of the Year 2006 Short-listed for Financial Times Best Economics Books 2013
Returns: Returnable
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