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Item Details
Title:
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MAKE THAT GRADE MARKETING
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By: |
Margaret Linehan, Therese Cadogan |
Format: |
Paperback |

List price:
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£14.50 |
We currently do not stock this item, please contact the publisher directly for
further information.
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ISBN 10: |
071714206X |
ISBN 13: |
9780717142064 |
Publisher: |
GILL |
Pub. date: |
24 April, 2007 |
Edition: |
3rd Revised edition |
Series: |
Make That Grade |
Pages: |
184 |
Description: |
The definitive concise text for exam success! Gives students a thorough understanding of the dynamic Irish marketing environment through a wide range of marketing examples from Irish companies |
Synopsis: |
Updated and written with a clear focus on the learnerProvides a complete overview of Marketing for fast, effective revisionProvides quick access to key concepts and casesPresented with clearly defined learning objectives and relevant case studiesRevision questions are also provided at the end of each chapterSuitable for students taking a Marketing module as part of a degree or diploma programme or students taking Marketing Institute of Ireland examsAlso suitable for students taking Marketing modules at FETAC Level 6, HETAC Level 6 & 7 |
Publication: |
Ireland |
Imprint: |
Gill Books |
Returns: |
Non-returnable |
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