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Item Details
| Title:
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THE 30 DAY MBA IN INTERNATIONAL BUSINESS
YOUR FAST TRACK GUIDE TO BUSINESS SUCCESS |
| By: |
Colin Barrow |
| Format: |
Paperback |
| List price:
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£16.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
0749462132 |
| ISBN 13: |
9780749462130 |
| Publisher: |
KOGAN PAGE LTD |
| Pub. date: |
3 August, 2011 |
| Pages: |
312 |
| Description: |
Describing the various international business environments, this title covers the essential elements of international trade and business, including international marketing strategy, managing international organizations and selecting global strategic partners as well as finance, accounting and human resource management. |
| Synopsis: |
As business becomes increasingly reliant on succeeding in export markets, the need for specialist knowledge in international trade is at its highest. With thorough explanations to describe the current international business environment as well as international case studies which include IKEA, J.D. Wetherspoon, Dell, Amazon and Indian car brand Tato Nano, "The 30 Day MBA in International Business" will boost your knowledge and help you play a more rounded role in shaping the direction of your organization. It covers all the essential elements of international trade and business, including international marketing strategy, managing international organizations and selecting global strategic partners as well as finance, accounting and human resource management. "The 30 Day MBA in International Business" is packed with links to free resources from the top business schools as well an online list of sources to keep you informed on all the key business issues. |
| Illustrations: |
Illustrations |
| Publication: |
UK |
| Imprint: |
Kogan Page Ltd |
| Returns: |
Returnable |
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