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Item Details
Title: MANAGING THE RETAIL SUPPLY CHAIN
MERCHANDISING STRATEGIES THAT INCREASE SALES AND IMPROVE PROFITABILITY
By: James Topps, Glenn Taylor
Format: Paperback

List price: £44.99
Our price: £40.49
Discount:
10% off
You save: £4.50
ISBN 10: 0749480629
ISBN 13: 9780749480622
Availability: Usually dispatched within 1-3 weeks.
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Stock: Currently 0 available
Publisher: KOGAN PAGE LTD
Pub. date: 1 January, 2018
Pages: 288
Description: Get an overview of retail supply chain and the differences within the different retail sectors, supported by tools and bona fide cases.
Synopsis: Buying, merchandising and the supply chain are inextricably linked. Product merchandisers play a key role within retail, as profits can be affected by how successfully they undertake their work. Merchandisers set prices to maximise profits and manage the performance of ranges, planning promotions and mark-downs as necessary. They also oversee delivery and distribution of stock and deal with suppliers. Their connection with and understanding of the supply chain is vital. Supported by theories, explanations and real-life examples, Managing the Retail Supply Chain looks at concepts and core themes that run across all sectors.Many businesses use a one-size-fits-all solution for any issues which arise, leading to big problems. Managing the Retail Supply Chain presents bona fide cases of different business models adopted by a variety of companies, such as Peacocks, Dreams and TK Maxx. Covering basic principles of retail supply chain, KPIs, merchandise planning and demand planning, as well as omnichannel, vertical integration, on-shelf availability and e-commerce, Managing the Retail Supply Chain is an essential guide for anyone involved in or studying retail supply chains and merchandising.
Publication: UK
Imprint: Kogan Page Ltd
Returns: Returnable
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