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Item Details
| Title:
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THE COMMITTED ENTERPRISE
MAKING VISION, VALUES AND BRANDING WORK |
| By: |
Hugh Davidson |
| Format: |
Paperback |
| List price:
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£37.99 |
| Our price: |
£34.19 |
| Discount: |
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| You save:
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£3.80 |
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| ISBN 10: |
0750661992 |
| ISBN 13: |
9780750661997 |
| Availability: |
Usually dispatched within 1-3 weeks.
 Delivery
rates
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| Stock: |
Currently 0 available |
| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
8 December, 2004 |
| Edition: |
2nd Revised edition |
| Pages: |
366 |
| Description: |
Aimed at showing how to achieve success by understanding the needs of stakeholders and maximising them, this book details seven practices for making vision and values work which is based on research with leaders from 125 enterprises worldwide. It includes hundreds of examples from enterprises as diverse as PepsiCo, Caltech, Clinic, BP, and more. |
| Synopsis: |
It is easier to describe vision and values than implement them. However this updated paperback edition of The Committed Enterprise shows how to achieve success by understanding the needs of stakeholders and maximising them. It details the Seven Best Practices for making vision and values work and is based on research with leaders from 125 leading enterprises worldwide. Using a unique format to allow fast track or in-depth reading the book includes hundreds of examples from enterprises as diverse as PepsiCo, Caltech, Tesco, Mayo Clinic, BP, New York Police Department, DuPont, UPS and many others. The text is essential reading for managers, and students of strategic organisational strategy. |
| Illustrations: |
Approx. 200 illustrations |
| Publication: |
UK |
| Imprint: |
Butterworth-Heinemann Ltd |
| Returns: |
Returnable |
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