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Item Details
Title: THE ROOTS, RITUALS, AND RHETORICS OF CHANGE
NORTH AMERICAN BUSINESS SCHOOLS AFTER THE SECOND WORLD WAR
By: Mie Augier, James G. March
Format: Paperback

List price: £27.99
Our price: £23.79
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15% off
You save: £4.20
ISBN 10: 0804786976
ISBN 13: 9780804786973
Availability: Usually dispatched within 1-3 weeks.
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Publisher: STANFORD UNIVERSITY PRESS
Pub. date: 1 January, 2013
Pages: 376
Description: The book is a historical study of the changes that took place in North American business schools in the 25 years after the Second World, their roots in earlier history, and their impact on the rhetoric of debate over key issues in management education.
Synopsis: Some rather remarkable changes took place in North American business schools between 1945 and 1970, altering the character of these institutions, the possibilities for their future, and the terms of discourse about them. This period represents a minor revolution, during which business school are reported to have become more academic, more analytic, and more quantitative.The Roots, Rituals, and Rhetorics of Change considers these changes and explores their roots. It traces the origins of this quiet revolution and shows how it shaped discussions about management education, leading to a shift in that weakened the place of business cases and experiential knowledge and strengthened support for a concept of professionalism that applied to management.The text considers how the rhetoric of change was organized around three core questions: Should business schools concern themselves primarily with experiential knowledge or with academic knowledge? What vision of managers and management should be reflected by business schools? How should managerial education connect its teaching to some version of reality?
Publication: US
Imprint: Stanford University Press
Returns: Returnable
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