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Item Details
Title: HOW TO MAKE IT BIG AS A CONSULTANT
By: William A. Cohen
Format: Paperback

List price: £12.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0814470734
ISBN 13: 9780814470732
Publisher: AMACOM
Pub. date: 28 June, 2001
Edition: 3rd Revised edition
Pages: 336
Language: English, Multiple languages
Description: A manual that shows how to start a consulting practice and build it successfully in minimal time and with little risk of investment or resources. This third edition has new chapters on how to do effective research and using the Internet to find a multitude of business opportunities.
Synopsis: "A consultant is an entire company all rolled up into one person! A consultant acts as marketer, salesperson, subject expert, legal adviser, accountant, negotiator, and more! In other words--consultants need help! That's why How to Make It Big as a Consultant keeps selling and selling. Written by a veteran consultant with hundreds of consulting engagements to his credit, this up-close-and-personal guide is filled with highly-focused, detailed advice on every aspect of starting up and maintaining a highly lucrative consulting career. Completely updated, the third edition includes new chapters on how to do effective research, and how the Internet can provide a multitude of business opportunities. All the basics that make this book a favorite are still included, such as how to: * Understand what clients think they need (and analyze if it's what they really need) * Market the business--both directly and indirectly * Create the structure for an assignment (proposals, pricing, contracts, scheduling) * Solve clients' problems (using the Harvard Case Study Method) * Structure and run the business (all the legal, tax, and insurance issues) * Grow and evolve to become an outstanding consultant--one that clients turn to again and again."
Illustrations: Illustrations
Publication: US
Imprint: Amacom
Returns: Non-returnable
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