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Item Details
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| Title:
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MAEDA @ MEDIA
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| By: |
John Maeda |
| Format: |
Hardback |
| List price:
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£50.00 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0847822958 |
| ISBN 13: |
9780847822959 |
| Publisher: |
RIZZOLI INTERNATIONAL PUBLICATIONS |
| Pub. date: |
25 November, 2000 |
| Pages: |
480 |
| Description: |
Collected in this volume are the philosophy and complete work of pioneering graphic artist John Maeda, who transformed the world of graphic art by using the computer as a creative medium. Full-color illustrations. |
| Synopsis: |
John Maeda is one of the world's leading experimental graphic designers and is quickly becoming a digital culture icon. His early preoccupation with the intersection of computer programming and digital art has resulted in a fascinating, interactive, and stunningly beautiful collection of work. Maeda has pioneered many of the key expressive elements that are prevalent on the Web today. Among his most well-known works are "The Reactive Square," which features a simple black square on a computer screen that changes shape if one yells at it, and "Time Paint," in which paint flies across the screen. He has created innovative, interactive calendars, digital services, and advertisements for companies such as Sony, Shiseido, and Absolut Vodka. This is the first publication to present a complete overview of Maeda's work and philosophy. A glorious visual exploration of ideas and graphic form, "Maeda @ Media" takes you through Maeda's beginnings in early computerized printouts, to his reactive graphics on CD-ROM, to his dynamic experiments on the Web, to his pedagogical approach to digital visual art, and finally to his overarching quest to understand the very nature of the relationship between technology and creativity. Six thematic chapters provide an overview of his entire career and research. But this is not just a catalog of other work: interspersed between each chapter is a new visual essay that has been created exclusively for this publication to underline each of the major themes. Coming together in a massive 480 pages, printed in a dazzling array of color combinations on three different kinds of paper, the result is a manifesto, a finely crafted manual and inspiration sourcebookall in one. |
| Illustrations: |
illustrations |
| Publication: |
US |
| Imprint: |
Rizzoli International Publications |
| Returns: |
Non-returnable |
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