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Item Details
Title: THE UNAUTHORIZED GUIDE TO DOING BUSINESS THE SIMON COWELL WAY
10 SECRETS OF THE INTERNATIONAL MUSIC MOGUL
By: Trevor Clawson
Format: Electronic book text

List price: £11.99


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ISBN 10: 0857081489
ISBN 13: 9780857081483
Publisher: JOHN WILEY AND SONS LTD
Pub. date: 9 December, 2010
Pages: 216
Synopsis: From a job in the mail room at EMI Music Publishing Cowell rose through the ranks swiftly and after becoming a record producer at the firm, left to set up his own company. Following the collapse of his first business and a time at BMG, Cowell went on to pioneer the Popstars TV talent show, and subsequently co-produce Pop Idol and more recently The X Factor. As a music producer he has achieved sales of over 25 million albums, over 70 top 30 records, and 17 Number 1 singles. His band 'Westlife' has achieved an impressive 10 Number 1 hits alone. The Sunday Times Rich List recently estimated that he earned GBP33.5m in one year alone, thanks to the global success of the 'Pop Idol' brand. The 10 Secrets of the International Music Mogul are: Work Your Way Up - get to know your industry Don't Be Defeated - how to overcome set backs in businessGrab Opportunities - respond to the marketKnow Your Market - and consistently produce the product they wantThink Differently - take your product and spin it in different formatsGet Your Name on the Credits - and reap the rewardsDon't Look Back - learn from missed opportunities but keep moving forwardsSay it How It Is - straight talking saves time in businessBuild a Personal Brand - and be respected for what you do well if nothing elseUse Your Contacts - there is no shame to pulling strings in business
Publication: UK
Imprint: Capstone Publishing Ltd
Returns: Non-returnable
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