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Item Details
Title: OVERSUBSCRIBED
HOW TO GET PEOPLE LINING UP TO DO BUSINESS WITH YOU
By: Daniel Priestley
Format: Electronic book text

List price: £15.59


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0857086189
ISBN 13: 9780857086181
Publisher: JOHN WILEY AND SONS LTD
Pub. date: 4 March, 2015
Pages: 224
Description: "Don't fight for customers, let them fight over you!Have you ever queued for a restaurant? Pre-ordered something months in advance? Fought for tickets that sell out in a day? Had a hairdresser with a six-month waiting list? There are people who don't chase clients, clients chase them. In a world of endless choices, why does this happen? Why do people queue up? Why do they pay more? Why will they book months in advance? Why are these people and products in such high demand? And how can you get a slice of that action?In Oversubscribed, entrepreneur and bestselling author Daniel Priestley explains why...and, most importantly, how. This book is a recipe for ensuring demand outstrips supply for your product or service, and you have scores of customers lining up to give you money.Oversubscribed: Shows leaders, marketers, and entrepreneurs how they can get customers queuing up to use their services and products while competitors are forced to fight for business Explains how to become oversubscribed, even in a crowded marketplace Is full of practical tips alongside inspiring examples to alter our mindsets and get us bursting with ideas Is written by a successful entrepreneur who's used these ideas to excel in the ventures he has launched "--
Synopsis: Don't fight for customers, let them fight over you! Have you ever queued for a restaurant? Pre-ordered something months in advance? Fought for tickets that sell out in a day? Had a hairdresser with a six-month waiting list? There are people who don't chase clients, clients chase them. In a world of endless choices, why does this happen? Why do people queue up? Why do they pay more? Why will they book months in advance? Why are these people and products in such high demand? And how can you get a slice of that action? In Oversubscribed, entrepreneur and bestselling author Daniel Priestley explains why...and, most importantly, how. This book is a recipe for ensuring demand outstrips supply for your product or service, and you have scores of customers lining up to give you money. Oversubscribed: Shows leaders, marketers, and entrepreneurs how they can get customers queuing up to use their services and products while competitors are forced to fight for businessExplains how to become oversubscribed, even in a crowded marketplaceIs full of practical tips alongside inspiring examples to alter our mindsets and get us bursting with ideasIs written by a successful entrepreneur who's used these ideas to excel in the ventures he has launched
Publication: UK
Imprint: Capstone Publishing Ltd
Returns: Non-returnable
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