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Item Details
| Title:
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POLITICS MOVES ONLINE
CAMPAIGNING AND THE INTERNET |
| By: |
Michael Cornfield |
| Format: |
Paperback |
| List price:
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£11.50 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0870784803 |
| ISBN 13: |
9780870784804 |
| Publisher: |
BROOKINGS INSTITUTION |
| Pub. date: |
1 January, 2004 |
| Pages: |
120 |
| Description: |
The popularization of the Internet has shepherded a revolution in business and personal communication. But how has online technology been used in mainstream American politics? In Politics Moves Online, Michael Cornfield provides a comprehensive guide to how the Internet has been used in political campaigns. |
| Synopsis: |
The popularization of the Internet has shepherded a revolution in business and personal communication. But how has online technology been used in mainstream American politics? In Politics Moves Online, Michael Cornfield provides a comprehensive guide to how the Internet has been used in political campaigns. He shows, for example, how candidates such as George Bush and John McCain in 2000 - as well as political action committees and the media - struggled to figure out how to fit the Internet into their ongoing operations. Through a series of insightful cases, he examines how candidates use the Web as a campaign tool and as a fund-raising mechanism, and how voters use the Internet to gather information and become more knowledgeable voters. He finds that while many political pundits have argued that the Internet can be a revolutionary force in politics, citizens and politicians alike have yet to find innovative uses that go beyond conventional political operations. |
| Publication: |
US |
| Imprint: |
The Century Foundation |
| Returns: |
Returnable |
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