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Item Details
Title: CEO
BUILDING A 400 MILLION DOLLAR COMPANY FROM THE GROUND UP
By: Sandra L. Kurtzig, Tom Parker
Format: Paperback

List price: £13.99


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ISBN 10: 0875845428
ISBN 13: 9780875845425
Publisher: HARVARD BUSINESS REVIEW PRESS
Pub. date: 1 June, 1994
Pages: 320
Description: Sandy Kurtzig's personal story of how she founded ASK Computers. Kurtzig draws on her own experiences to provide insight into the sources of entrepreneurial success - leadership, vision, strategic thinking and the ability to make decisions and take risks.
Synopsis: Sandy Kurtzig's personal story of how she founded ASK Computers - with entrepreneurial advice for men and women at all organizational levels. The text tells of how Kurtzig transformed a $2000 investment and a bedroom office in her house into a $400 million software giant in 18 years. This edition features a new introduction in which Kurtzig draws on her own experiences to provide insight into the sources of entrepreneurial success - leadership, vision, strategic thinking and the ability to make decisions and take risks. It also includes a new concluding chapter that brings the story up to 1993, describing Kurtzig's return to ASK in 1989 to engineer a successful turnaround, more than doubling revenues to $432 million by 1993. Kurtzig's product revolutionized business by enabling her clients to implement "just in time" inventory control. She was the first woman to take a high-technology firm public.
Publication: US
Imprint: Harvard Business Review Press
Returns: Returnable
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