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Item Details
Title: INTERFAITH MARKETING
A CROSS-RELIGIOUS APPROACH
By: Frank Cabano
Format: Hardback

List price: £135.00
Our price: £121.50
Discount:
10% off
You save: £13.50
ISBN 10: 1032827475
ISBN 13: 9781032827476
Availability: Reprinting. This item may be subject to delays or cancellation.
 Delivery rates
Stock: Currently 0 available
Publisher: TAYLOR & FRANCIS LTD
Pub. date: 8 November, 2024
Series: Routledge Studies in Marketing
Pages: 230
Description: The book gives an overview of the current state of knowledge of comparative religious research, how religious affiliations affect consumer behaviour, and its significance for companies that operate across borders. This volume will be of interest to scholars of international marketing and business, consumer behaviour, and religious studies.
Illustrations: 21 Tables, black and white; 31 Line drawings, black and white; 31 Illustrations, black and white
Returns: Returnable
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