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Item Details
Title: BIODESIGN
THE PROCESS OF INNOVATING MEDICAL TECHNOLOGIES
By: Paul G. Yock, Stefanos Zenios, Josh Makower
Format: Hardback

List price: £72.99
Our price: £65.69
Discount:
10% off
You save: £7.30
ISBN 10: 110708735X
ISBN 13: 9781107087354
Availability: Usually dispatched within 3-5 days.
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Stock: Currently 5 available
Publisher: CAMBRIDGE UNIVERSITY PRESS
Pub. date: 2 February, 2015
Edition: 2nd Revised edition
Pages: 952
Description: A step-by-step, full-color guide to successful medical technology innovation with a new focus on value-based innovation and global opportunities.
Synopsis: This step-by-step guide to medical technology innovation, now in full color, has been rewritten to reflect recent trends of industry globalization and value-conscious healthcare. Written by a team of medical, engineering, and business experts, the authors provide a comprehensive resource that leads students, researchers, and entrepreneurs through a proven process for the identification, invention, and implementation of new solutions. Case studies on innovative products from around the world, successes and failures, practical advice, and end-of-chapter 'Getting Started' sections encourage readers to learn from real projects and apply important lessons to their own work. A wealth of additional material supports the book, including a collection of nearly one hundred videos created for the second edition, active links to external websites, supplementary appendices, and timely updates on the companion website at ebiodesign.org. Readers can access this material quickly, easily, and at the most relevant point in the text from within the ebook.
Illustrations: 255 colour illus. 67 tables
Publication: UK
Imprint: Cambridge University Press
Returns: Returnable
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