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Item Details
Title: NAVIGATING GLOBAL BUSINESS
A CULTURAL COMPASS
By: Simcha Ronen, Oded Shenkar
Format: Paperback

List price: £59.99
Our price: £53.99
Discount:
10% off
You save: £6.00
ISBN 10: 1107462762
ISBN 13: 9781107462762
Availability: Usually dispatched within 1-3 weeks.
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Publisher: CAMBRIDGE UNIVERSITY PRESS
Pub. date: 17 August, 2017
Pages: 400
Description: This book integrates and synthesizes all available country cluster studies into a nested, meta-structure accompanied by eco-cultural correlates that distinguish amongst clusters.
Synopsis: Navigating Global Business integrates and synthesizes all available country cluster studies into a nested meta-structure accompanied by eco-cultural correlates that distinguish amongst clusters. The broad range of analyses will appeal to researchers and practitioners, seasoned multi firm executives, those in small firms seeking internationalization, and anyone intrigued by the greater question of human diversity. The book covers key work-related cultural dimensions for much of the world, and includes examples of applications in most business areas. Also exhibited are the correlates of culture, some of which, such as language and religion, speak to the origin of cultural variations in addition to illustrating key variants of the global terrain. Finally, the authors examine how patterns might have changed over time, providing a rigorous and realistic assessment of the fruits of globalization.
Illustrations: 48 colour illus. 33 tables
Publication: UK
Imprint: Cambridge University Press
Returns: Returnable
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