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Item Details
| Title:
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CONTENT RULES
HOW TO CREATE KILLER BLOGS, PODCASTS, VIDEOS, EBOOKS, WEBINARS (AND MORE) THAT ENGAGE CUSTOMERS AND IGNITE YOUR BUSINESS, REVISED AND U |
| By: |
Ann Handley, C. C. Chapman |
| Format: |
Paperback |
| List price:
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£19.00 |
| Our price: |
£13.87 |
| Discount: |
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| You save:
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£5.13 |
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| ISBN 10: |
1118232607 |
| ISBN 13: |
9781118232606 |
| Availability: |
Usually dispatched within 1-2 days.
 Delivery
rates
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| Stock: |
Currently 2 available |
| Publisher: |
JOHN WILEY & SONS INC |
| Pub. date: |
2 May, 2012 |
| Edition: |
Revised edition |
| Series: |
New Rules Social Media Series |
| Pages: |
320 |
| Description: |
The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. |
| Synopsis: |
The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online and using them to establish credibility and build a loyal customer base.* Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others * Leverage social media and social tools to get your content and ideas distributed as widely as possible * Understand why you are generating content getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy * Write in a way that powerfully communicates your service, product, or message across various Web mediums * Boost your online presence and engage with customers and prospects like never before with Content Rules. |
| Publication: |
US |
| Imprint: |
John Wiley & Sons Inc |
| Returns: |
Returnable |
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Little Worried Caterpillar (PB)
Little Green knows she''s about to make a big change - transformingfrom a caterpillar into a beautiful butterfly. Everyone is VERYexcited! But Little Green is VERY worried. What if being a butterflyisn''t as brilliant as everyone says?Join Little Green as she finds her own path ... with just a littlehelp from her friends.
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All the Things We Carry PB
What can you carry?A pebble? A teddy? A bright red balloon? A painting you''ve made?A hope or a dream?This gorgeous, reassuring picture book celebrates all the preciousthings we can carry, from toys and treasures to love and hope. With comforting rhymes and fabulous illustrations, this is a warmhug of a picture book.
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