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Item Details
| Title:
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INTERNATIONAL MANAGEMENT
STRATEGIC OPPORTUNITIES & CULTURAL CHALLENGES |
| By: |
Dean McFarlin, Paul D. Sweeney |
| Format: |
Electronic book text |
| List price:
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£34.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1135965358 |
| ISBN 13: |
9781135965358 |
| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
21 July, 2011 |
| Edition: |
4th Revised edition |
| Synopsis: |
McFarlin and Sweeney provide students with an accessible, application-oriented approach to international management, focusing on key challenges including motivation, leadership, and communication across cultural boundaries. The book gives students a global perspective on the process of hiring, training, and developing employees, as well as strategic decision making in relation to foreign markets. Questions, case studies, examples of creative problem solving, and testimonials from real-world managers operating in the international arena are just a few of the tactics McFarlin and Sweeney use to help students begin to think about applied theory on a global level. All chapters have been updated with recent articles from leading business sources and academic journals, and new case studies have been incorporated. |
| Illustrations: |
20 black & white illustrations, 20 colour illustrations, 1 colour tables, |
| Publication: |
UK |
| Imprint: |
Routledge |
| Returns: |
Non-returnable |
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