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Item Details
Title: THE MAKING OF EUROPEAN CONSUMPTION
FACING THE AMERICAN CHALLENGE
By: Per Lundin (Editor), Thomas Kaiserfeld (Editor)
Format: Hardback

List price: £64.99


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ISBN 10: 1137374039
ISBN 13: 9781137374035
Publisher: PALGRAVE MACMILLAN
Pub. date: 23 January, 2015
Series: Palgrave Macmillan Transnational History Series
Pages: 256
Description: American ideals and models feature prominently in the master narrative of post-war European consumer societies. This book demonstrates that Europeans did not appropriate a homogenous notion of America, rather post-war European consumption was a process of selective appropriation of American elements.
Synopsis: American ideals and models feature prominently in the master narrative of post-war European consumer societies. This book demonstrates that Europeans did not appropriate a homogenous notion of America, rather post-war European consumption was a process of selective appropriation of American elements.
Illustrations: XVI, 256 p.
Publication: UK
Imprint: Palgrave Macmillan
Returns: Non-returnable
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