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Item Details
| Title:
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COMMUNICATING POLITICS ONLINE
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| By: |
Chapman Rackaway |
| Format: |
Electronic book text |
| List price:
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£36.00 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1137438010 |
| ISBN 13: |
9781137438010 |
| Publisher: |
PALGRAVE MACMILLAN |
| Pub. date: |
15 October, 2014 |
| Description: |
The world of political communication is morphing almost constantly into new areas and realities. Online-only news, Web 2.0 user-created content, hyperlocal news, and the rise of the Twittersphere have all contributed to an ever-changing media environment. Communicating Politics Online captures the constant change of new online media. |
| Synopsis: |
Shifting to an online world has drastically changed political communication. From producers of news and the consumers receiving it, from how campaigns communicate with voters to how elected officials connect with constituents, technology has disrupted political communication by making the speed of messages faster, creating a social environment that allows for mobile creation and consumption of content. In Communicating Politics Online, Chapman Rackaway shows how every actor involved in the political world, from the President to the everyday voter, has to rethink the process and strategy of political communication. Using online supplements linked to the main text allows the book to capture the hyper-accelerated pace of new media political communication. |
| Publication: |
UK |
| Imprint: |
Palgrave Pivot |
| Returns: |
Non-returnable |
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